Papa Gino’s launches stuffed crust pizza with Drake Maye campaign

By AI, Created 4:57 AM UTC, June 03, 2026, /AGP/ – Papa Gino’s is rolling out a new Stuffed Crust Pizza through Labor Day 2026 and tying the launch to a new Drake Maye TV campaign. The chain will donate $1 from each stuffed crust pizza sold to the MayeDay Family Foundation, up to $25,000, across participating New England locations.

Why it matters: - Papa Gino’s is using a limited-time menu launch and a local sports partnership to drive summer sales across New England. - The promotion also sends money to the MayeDay Family Foundation, linking the pizza launch to youth development, sports access and community wellness programs. - The campaign gives Papa Gino’s a national-style celebrity tie-in built around a regional brand and a quarterback with strong New England appeal.

What happened: - Papa Gino’s launched a new Stuffed Crust Pizza on June 1, 2026, with availability running through Labor Day 2026. - The pizza is available at participating Papa Gino’s locations for carryout, delivery and dine-in. - The chain set the promotional price at $15.99 for a large pizza, with additional toppings available. - Papa Gino’s paired the launch with a new TV commercial featuring Drake Maye. - Waltham resident Luke France, the grand prize winner of Papa Gino’s Share a Slice with Drake Maye Sweepstakes, also appears in the commercial. - The commercial debuted on the jumbotron at the MayeDay Family Foundation Celebrity Softball Classic at Polar Park in Worcester, Massachusetts, on May 31 before a sold-out crowd of 9,500 fans.

The details: - The Stuffed Crust Pizza uses Papa Gino’s hand-tossed crust filled edge-to-edge with premium mozzarella cheese. - The crust is finished with a Romano cheese and olive oil drizzle. - Each pizza includes a complimentary garlic parmesan dipping sauce. - The new marketing campaign is called “Dough Delivery with Drake Maye.” - Papa Gino’s says the campaign connects Maye’s on-field leadership with the brand’s focus on freshness and quality. - The commercial is the first in a series of Papa Gino’s TV spots featuring Drake Maye that will run through April 2027. - Papa Gino’s began its collaboration with Maye in January 2026 after he moved to the Boston area and became a customer of the chain. - The sweepstakes winner, Luke France, was selected in March from thousands of entries across Papa Gino’s social media channels.

Between the lines: - The launch blends product innovation, community marketing and regional sports fandom in a single campaign. - Papa Gino’s is leaning on Maye’s local popularity to give the stuffed crust launch a stronger identity than a standard menu promo. - The company is also reinforcing its New England positioning by featuring a hometown winner and a Massachusetts event. - Rachel Stephens, Papa Gino’s chief marketing officer, said stuffed crust remains one of the chain’s most recognizable and in-demand products based on customer research.

What’s next: - The Stuffed Crust Pizza will remain on sale through Labor Day 2026 at participating locations. - The TV commercial will run through Labor Day, with more Drake Maye ads scheduled through April 2027. - Papa Gino’s will donate $1 from every Stuffed Crust Pizza sold between June 1 and Labor Day to the MayeDay Family Foundation. - Papa Gino’s said the total corporate sponsorship and donation will be up to $25,000. - The foundation, created by Drake Maye and his wife Ann Michael, supports children and families facing hardship across New England.

The bottom line: - Papa Gino’s is betting that a familiar comfort-food upgrade, a local celebrity and a charity tie-in will keep customers ordering all summer.